INTERACTIVE FEATURES CONFIRMED FOR FESPA EURASIA 2017

Client News

INTERACTIVE FEATURES CONFIRMED FOR FESPA EURASIA 2017

Release date: Thursday 16th November 2017


FESPA has confirmed the features programme for FESPA Eurasia, which takes place from 7 to 10 December 2017 at the CNR Expo in Istanbul, Turkey.

Visitors to this year’s event will benefit from an interactive Signage Demo workshop hosted by ARED, FESPA’s Turkish member Association, as well as the FESPA World Wrap Masters Eurasia workshop and competition.

ARED Signage Demo Workshop

ARED’s signage workshop will take place four times a day for the duration of the show with a focus on traditional sign-making techniques. The line-up includes:

  • Sign Painting, hosted by experienced sign-maker Hasan Gürşan, who will demonstrate the traditional art of signage using sheet metal, oil paints and brushes. Visitors to the workshop will also receive a personalised painted name sign.
  • Chrome Lettering where Edip Şirvan, Owner at Şirvan Reklam will show visitors how they can produce eco-friendly, recyclable, EU-compatable lettering using chrome
  • Making Plexiglass Box Letters, hosted by Aydın İlkkan of Cevizlibağ Reklam, will offer visitors tips on how they can produce stand-out box letters
  • Aydın İlkkan will then also host the Pixel LED Workshop, illustrating how sign-makers can make LED bulbs

Şenay İpek, General Coordinator, at ARED comments: “While the global sign-making community is seeing developments in live media, in Turkey there is still huge demand for traditional signage techniques. Through our Signage Demo workshop we want to show how sign-makers across this region can produce eye-catching signage applications using established techniques.”

FESPA World Wrap Masters Eurasia

FESPA’s worldwide vehicle wrap event, The World Wrap Masters, returns to Eurasia with a workshop and live head-to-head competition. Sponsored by Hexis, the feature will run on all four days of the event. The workshops will take place on Thursday 7 and Friday 8 December, hosted by World Wrap Masters judge Ole Solskin Ravn and the competition on the 9 and 10.

The workshop on 7 December will be relevant for entry-level vehicle installers and will provide visitors with top tips and the basic application techniques to get started in vehicle wrapping. During the session visitors will also have the opportunity to wrap part of a vehicle themselves.

For visitors with existing vehicle wrapping experience, the medium-advanced level workshop on 8 December will show the latest techniques and approaches to wrapping and will look in more detail at tackling difficult vehicle areas. The workshop will also highlight how installers can use less vinyl in less time to achieve the best results and improve profitability on wrap jobs.

On the final two days, the World Wrap Masters Eurasia competition will take place, culminating in the final on Sunday 10 December. During the competition up to 16 wrappers will battle it out wrapping a variety of objects including cars and helmets to win the title of Wrap Master Eurasia. The winner will be awarded a cash prize and the chance to compete in the World Wrap Masters Series Final that will take place at FESPA 2018 Global Print Expo in Berlin, Germany, from 15 to 18 May 2018.

Wrap expert and World Wrap Masters Judge, Ole Solskin Ravn comments: “The World Wrap Masters Series is always an exciting event and each series brings with it different skills, challenges and opportunities. Since my first time at FESPA Eurasia the wrap and vinyl market has grown with new regional and international brands entering the space. The workshops at FESPA Eurasia will be a great platform to work with budding wrappers to highlight optimum techniques and tools for them to use to become the best in the business. The competition element is always a crowd favourite and I’m sure this year’s event will be no different.”

For more information on FESPA Eurasia 2017 and to pre-register to attend, visit www.fespaeurasia.com and use code EURM709 for free entry.

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Shireen Shurmer
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Email: sshurmer@adcomms.co.uk
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Ellie Martin
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