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We love smart thinking and big ideas here at AD Communications. If you do too and you’d like to tell us about it, feel free to comment on a blog, or get in touch with us by emailing htolino@adcomms.co.uk

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Showing 0 to 6 of 290 articles.

 

Unbox clever: unpacking the trend and what it means for retail packaging

Wednesday 28th March 2018 | Tagged as: Michael Grass, Online, retail, unboxing

For a grown man in his early thirties, I’ve had toys on my mind a lot recently. Sure, I have a three year old son who can’t get enough of the plastic things and yes, a beloved retail chain from my childhood recently did go into administration, but that’s not what’s causing my mind to wander towards Funko bobbleheads and Paw Patrol action figures. No, I am trying to wrap my head around what must be the most mind-boggling YouTube sensation in years: unboxing.

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Getting to grips with the GDPR

Wednesday 31st January 2018 | Tagged as: Greg Mills, GDPR

Author: Greg Mills

“Historically, privacy was almost implicit, because it was hard to find and gather information. But in the digital world, whether it's digital cameras or satellites or just what you click on, we need to have more explicit rules - not just for governments but for private companies.”

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Building Brand Connections through Packaging

Thursday 07th December 2017 | Tagged as: Packaging, Christmas, Elinor Martin

Author: Elinor Martin

Christmas is just around the corner and with that comes the excitement and anticipation of what presents will be waiting under the Christmas tree on Monday 25th December. But when you’ve torn off the wrapping paper, what will the packaging underneath be like, and what does that packaging say about the brand?

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Showing 0 to 6 of 290 articles.

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