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We love smart thinking and big ideas here at AD Communications. If you do too and you’d like to tell us about it, feel free to comment on a blog, or get in touch with us by emailing htolino@adcomms.co.uk

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Showing 0 to 6 of 35 articles.

 

Building Brand Connections through Packaging

Thursday 07th December 2017 | Tagged as: Packaging, Christmas, Elinor Martin

Author: Elinor Martin

Christmas is just around the corner and with that comes the excitement and anticipation of what presents will be waiting under the Christmas tree on Monday 25th December. But when you’ve torn off the wrapping paper, what will the packaging underneath be like, and what does that packaging say about the brand?

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How innovative packaging can help eliminate food waste

Wednesday 23rd November 2016 | Tagged as: Packaging, Ellie Bunce, Smart packaging, Food waste

Author: Ellie Bunce

Did you know that UK homes throw away on average 7 million tonnes of food and drink a year, the total value of which is estimated at a massive £12.5 billion? It’s no wonder that food waste is high on the national news agenda at the moment with retailers such as Sainsbury’s and Tesco taking a stand to help tackle the issue.

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An appetite for instruction

Wednesday 09th November 2016 | Tagged as: Packaging, Louise Lazell, Labeling, Vegan

Author: Louise Lazell

With World Vegan Day held earlier this month and now over 540,000 vegans in the UK, I think it’s fair to say that veganism is becoming more ‘mainstream’.  And while when discussing this ‘lifestyle’ with friends, family and colleagues, their views on it can sometimes become a little heated, I think the one thing ‘omni’s’ and herbivores can agree on is that there is still a real inconvenience to being vegan when out and about.

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Showing 0 to 6 of 35 articles.

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