Building Business Brands

We specialise in B2B communications strategy, PR, content and marketing, in sectors shaped by digital technology innovation. With deep market knowledge, insight and relationships, we create international campaigns that deliver results

Blog

What Makes Us Tick?

We’re industry specialists with a passion for excellent marketing and communication and a deep interest in the sectors we’re active in. Read our blog to find out what makes us tick.

19-09-2018

WHICH IS WORSE - PLASTIC OR FOOD WASTE?

Preventing food waste once topped consumer agenda. Here we explore the impact of 'fixing' the plastic problem on a, seemingly, diregarded topic.  

28-06-2017

Pack it in with all the plastic packaging!

Author: Steph Hails

Walk into any supermarket and you’ll notice an abundance of fruit and veg on offer, most of it loose and presented just as nature intended. Concerningly though, there has been an influx of needless plastic packaging used to ‘protect’ and display fruit and vegetables on supermarket shelves.

19-10-2016

Recycled plastic? Fantastic!

Author: Michael Grass

Patricia Dunn probably summed it up best in Rebels by Accident: “Nothing on this earth lasts forever. Except maybe plastic”. And while its durability, low cost and predominant use throughout the 20th century is enough to suggest that plastic was ‘fantastic’, the world has become a far more environmentally conscious place in the 21st century, prompting industries across the globe to rethink their green credentials (for more details on the role millennials are playing in this eco-shift, click here) and take a firmer grip on waste management – and the management and recycling of plastic is central to this.

 

03-11-2010

My first foray into the world of K...

Author: AD Communications

Last week I attended K 2010, and can honestly say that plastic proved its pulling power with more than 3,000 exhibitors taking part at the Messe Dusseldorf.  Traditionally the exhibitions I go to are ‘print’ orientated, so I was particularly interested to see how the messages communicated at K were different from print shows of equivalent importance.  

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