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Media Centre

Two Sides News

Two Sides is an initiative by companies from the Graphic Communication Value Chain including forestry, pulp, paper, inks and chemicals, pre press, press, finishing, publishing and printing. Membership spans Europe, the United States and Australia. Our common goal is to promote the responsible production and use of print and paper, and dispel common environmental misconceptions by providing users with verifiable information on why print and paper is an attractive, practical and sustainable communications medium.

Two Sides Press releases

www.twosides.info

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Showing 31 to 38 of 38 articles.

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Paper Bills and Statements; A Real Necessity In A Digital World

Release date: 25.07.2013

Two Sides launches survey into how consumers are reacting to ever increasing pressure to abandon paper bills and ‘go digital’

London, 0800 BST Thursday 25th July 2013. In an international survey from Two Sides carried out by research company Toluna, 2,500 consumers were asked their opinion on a variety of billing and statement related issues with a focus on the present supplier pressure to switch to electronic bills and statements; ‘e-billing’.

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Two Sides challenges incorrect ‘facts’ and exaggerated claims being made by the European Environmental Paper Network (EEPN)

Release date: 09.07.2013 | image: 1

It has come to the notice of Two Sides that the EEPN, European Environmental Paper Network, who claim to be ‘a network of non-profit organizations working together to accelerate social and environmental transformation in the paper industry’, is making claims about the sustainability of the paper and associated industries which either require substantiation or retraction. ‘EEPN Paper Facts’.

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Two Sides targets U.S. Consumers with New Ad Campaign

Release date: 29.05.2013

No Wonder You Love Paper Ads promote the Attractiveness and Sustainability of Magazines and Newspapers

CHICAGO, May 29, 2013 – As part of its expanding efforts to promote the sustainability of print and paper, Two Sides this month will begin working with U.S. magazine and newspaper publishers to reach consumers with the No Wonder You Love Paper ad campaign. One of the first ads to appear is in the June issue of National Geographic magazine. The campaign, which promotes the sustainability, visual appeal and versatility of magazines and newspapers, follows a similar, highly successful campaign in Europe that anticipates $10 million worth of in-kind ad placements in leading magazines and newspapers.

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Two Sides sends open letter to Mr Eric Schmidt, Chairman and CEO of Google in response to the newly announced ‘Go Paperless in 2013’ campaign.

Release date: 08.01.2013 | image: 1

January 8th 2013, Chicago 0700 EST and London 1300 CET. The following open letter has been sent to Mr. Eric Schmidt of Google and highlights Two Sides’ concerns that Google and others are trying to promote their services as environmentally preferable to print and paper whereas there is significant evidence that electronic communication, and Google’s activities in particular, carry a significant and increasing environmental footprint.

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AD Communications to support Two Sides and Print Power with PR services

Release date: 14.12.2012 | images: 3

14th December 2012, London, UK – AD Communications, the specialist agency with long term experience of the Graphic Media industries has announced that it will be assisting the UK Two Sides and Print Power organisation to develop its communication channels and spread the story of print media’s effectiveness and sustainability.

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Showing 31 to 38 of 38 articles.