Document

B2B WEBINARS: PURPOSE, PLANNING & PRODUCTION

Have you ever considered hosting your own webinar? 73% of B2B marketers say that webinars are the best way to generate high-quality leads.

Webinars are also an ideal way to share knowledge and ideas, update a defined audience on a particular topic, demonstrate products and bring experts togethers, while also building brand authority and credibility.

However, before beginning, businesses require a clear rationale for producing webinars to ensure that the intended ROI is realistic and achievable.

Take a look at our guide on planning B2B webinars, where you’ll find the key questions to ask before you commit so you can ensure you’ll have an informative and successful webinar.

B2B webinars - Purpose, planning & production

Businesses need a clear rationale for producing webinars to ensure that the intended ROI is realistic and achievable. This guide shares the key questions to ask before you commit.

  Download File | 5,139.6kb