Tag: B2C communications

Why I’ve stayed loyal to one of my favourite brands

Preparation is key to getting across your messages with clarity and confidence during any media interview. In this blog, Daniel offers some pointers on getting the best out of every media opportunity.

In this blog, Josie looks at which Christmas adverts have best captured the current mood and values in society, and considers how the British approach to Christmas compares to themes and traditions in her native Germany.