Tag: Integrated communications

As we enter the new year, Rachelle Harry reflects on her career change from journalism to communications, which has led to her being happier both inside and outside of her working life.

Jumping from studying to full-time work could be a shock to the system for any 18-year-old. AD’s Junior Comms Co-ordinator Aimee Parsons reveals her transition from revision and exams, to PR and Comms.

Work experience may be aimed at giving a short-term feel for employment, but it turns out that the imparting of knowledge works both ways. Alexa explores what businesses can learn by inviting students in.

For blogs to be worth the effort, they need to be supported by an integrated marketing plan of action. In this blog, Sarah looks at ways to make your blogging efforts pay off and actively stimulate engagement with your target audience.

Tom analyses how economic downturns needn’t strike fear into businesses, as investment in marketing can give them a platform to steal a march on their competitors.

A landmark year awaits and today marks the launch of AD2020 – a campaign centred on influential B2B storytelling. Find out how we can ‘Bring your stories to life’.

Today (12th August 2019) is International Youth Day. To mark the occasion we spoke to our two youngest members Sirah and Imogen about their journey into communications.

With so much B2B communication taking place on digital channels, let’s not forget the unique value of face-to-face conversations in building business relationships.