26-06-2023
FESPA 2023: THE KEY TRENDS
Josie shares insights from FESPA Global Print Expo 2023 – exploring what we can expect from the speciality print, signage and visual communications sectors in the coming years.
26-06-2023
Josie shares insights from FESPA Global Print Expo 2023 – exploring what we can expect from the speciality print, signage and visual communications sectors in the coming years.
14-12-2022
As 2022 is coming to a close, we reflect on a year of “getting back to live” and how new people, ideas and opportunities injected our agency with energy and creativity.
09-06-2022
The buzz of live events is finally back and it’s a great feeling to be in front of industry colleagues and prospects once again. Here, Shireen discusses the secret ingredient of live events that just can’t be matched by digital alternatives.
05-12-2018
Find out how augmented reality (AR) offers brands the potential to revolutionise packaging and create an interactive and fun user experience.
17-10-2017
Author: Dan Porter
When Andrew Wilkinson, 39, of south-west London, boarded a flight from Heathrow to Cape Town back in July, he probably didn’t expect that in a few short weeks his name would be appearing in all the British tabloids, American news outlets such as the New York Post and USA Today and other media from Turkey to South Africa and from Hong Kong to New Zealand.
28-09-2017
Author: Alexa Mills
There’s no doubt that video is one of the most powerful ways to engage an audience. However, despite a general awareness of this in the B2B space, I often hear comments such as, ‘The products/services we sell aren’t exciting enough for video’ or ‘Our products are part of a wider technology so you couldn’t see them on camera’ or ‘There’s just nothing sexy about what we sell’.
20-09-2017
Author: Jonathon Barnes
Someone has just cold called the office. They didn’t get to talk to who they wanted or know who that was and their various questions show a lack of research. The call failed. Is there another way to engage with business professionals?
05-09-2017
Author: Ellie Martin
Improved memory and concentration, reduced stress and a developed vocabulary are all said to be benefits of reading regularly. When was the last time you read a book?
31-08-2017
Author: Sam Morris-Warburton
It’s essential that both your PR & digital marketing team are on the same page. Their relationship is integral to the success of your business & here’s why.
23-08-2017
Author: Dan Porter
Those of us who write for all, or some, of our living may have been watching the rapid advancement of AI (Artificial Intelligence) in publishing with some trepidation. Is it coming for my job next?
04-08-2017
Author: Tom Platt
If there’s one thing that’s clear from the rise of the ‘digital age’, it’s that social media has become an enormous force in the marketing world (though you probably already knew that!). There is more pressure than ever on brands to find the next best thing to catch the eye – social media being key in this regard. So with this in mind, how can companies be sure they’re making the most of their communications strategy?
19-07-2017
Had you been wandering around Gatwick Airport’s North Terminal last month, chances are you would have spotted something unusual going on near the Virgin Atlantic check-in desks. No, not Richard Branson taking selfies with napping employees again, but a gallery of over 200 postcards curated by Tom Jackson, creator of the popular Twitter account “Postcard from the Past”. Displayed from May 30th to June 23rd, the collection stretched back more than 70 years, providing entertaining snippets from people’s trips to far-flung locations (the standout excerpt being: “I don’t know whether we are at war or not, but suppose it can wait until we return to find out”).