09-11-2021
FACE-TO-FACE EVENTS ARE BACK!
Imogen discusses the return of live events and the importance of face-to-face interactions.
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09-11-2021
Imogen discusses the return of live events and the importance of face-to-face interactions.
13-10-2021
Alexa looks at the importance of having Plan B ready to execute as she recounts a recent video shoot that was up skittled at the eleventh hour by COVID-19 self-isolation.
22-09-2021
In this blog, work experience student Lucy discusses how Gen Z are bringing a fresh perspective to the communications industry
08-09-2021
As summer draws to a close, Shireen sees the positives in a return to ‘business normal’, with some welcome adjustments.
21-07-2021
Tom analyses how economic downturns needn’t strike fear into businesses, as investment in marketing can give them a platform to steal a march on their competitors.
23-06-2021
Webinars reach a global audience with maximum convenience and minimum cost. But in a crowded, digitally fatigued market, how do you get the best out of them?
02-06-2021
KPIs can help you turn your goals into actionable tasks with measurable target outcomes – just make sure you have the right ones in place before you embark on your next campaign
12-05-2021
First interactions are about forming a positive connection and establishing trust. In this blog, Shireen explains why non-verbal communication is essential to building relationships.
26-04-2021
Tom analyses the communications strategy surrounding the European Super League announcement, and how its poor planning led to disastrous consequences
14-04-2021
In this blog, Alexa discusses why design is so critical in B2B campaigns and shares the core criteria for engaging business buyers.
31-03-2021
There are many ways to tell B2B brand stories. A customer magazine is one of the better ones.
10-03-2021
Sirah explores how in a world of digital overload, direct mail is proving an effective marketing tool for cutting through with customers.